CodeRef
The CodeRef System, developed in collaboration with Promark S.A., is an innovative concept that uses dynamic QR codes to uniquely identify individual products.
Unlike static QR codes, which store fixed information, dynamic QR codes contain a unique URL linking to a secure server where product data and additional manufacturer-defined content are stored.
Thanks to seamless integration with a content management system and a central database, all information can be remotely updated—without changing the QR code on the product itself.
This empowers manufacturers to engage directly with customers, streamline claim handling, and deliver personalized marketing campaigns—all while enhancing product transparency and improving the customer experience ...